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Monday, January 9, 2012

Frocks & Rocks: My New Favorite Boutique!

Happy New Year, Fashionista!  Was your NYE all you hoped it to be? I hope so!  The last couple of NYE's I stayed home to watch the ball drop on tv.  But this year my friend from my hometown invited me out to her place.  We planned a girl's day filled with bike riding (at the beach), shopping, lunch, dinner and dancing (later that night).   My idea of the perfect day! :)

Upon arriving to her place, we hopped on our bikes and hit the beach!  On the way down, I spotted this adorable boutique called Frocks & Rocks; which I had no idea would become my new favorite boutique!

(There's my friend and I cruising on the strand! See me in the back with my hair sticking up? Haha)

As we stepped foot inside, we were met by such a friendly sales clerk whom informed us of a 30% off sale!  My friend and I love sales, but what we loved even more was the gorgeous clothing and interiors.  (I am a sucker for great architecture). This store had an amazing urban feel; floor to ceiling glass, rich wood and bricks adorning all four walls.  It felt like a hip, downtown chic boutique.  It didn't take long for my friend and I to locate a bunch of great pieces we could wear out that night.  I found a super cute sequin dress that looked perfect for dancing.  But then, I discovered a chiffon, short a-line dress.  I swear, it was love-at-first-sight! But I couldn't decided without trying them on- of course- always a MUST, when you are indecisive!

(Silly me, I forgot to take a "head-to-toe" pic of my dress on NYE, so I took one today! ;)

I tried on both lovely frocks and discovered the a-line chiffon dress to be a winner!  (AND, this dress totally works for my Fashion New Year's Resolution #2: Love More....Put on a pretty chiffon dress and twirl with my love <3) Oh, and the price was only $35! {{Such a steal!}} Did I mention how warm and friendly the sales clerk at Frocks & Rocks was?  Since I was going on a bike ride after shopping at Frocks & Rocks, they offered to hold my dress AND steam it for me! How sweet is that? :D It really felt like I had another best friend to shop with! 
(Us before leaving for the night...Somehow I forgot to get the entire outfit in the picture!
My friend is on the left and I am on the right! :)

If you live in (or near) El Segundo, California, you must check out Frocks & Rocks: my new favorite boutique!  You'll love the shopping experience, the gorgeous frocks, and incredible prices! Here's their information:  203 W. Grand Ave., El Segundo, CA 90245.  While they don't have a website, you can check them out on Facebook at: always, I'd love to see what you wore on New Year's Eve!  Feel free to post your outfit photo on my Facebook wall at! Happy 2012, Fashionista! May it bring you all the best!

Your Fashion Coach

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