Private SUP Lessons | Weekly SUP Class Tues. + Sat. AM | SUP Rentals Available 7 Days/Week

Thursday, June 30, 2011

Q & A Fashionable Thursday: Heels & Skirt

Q: Hello!! I would like ask you a question! Do you think it's too much wearing high heels and mini skirt at school!? I like the style but sometimes it's shameful.

From Greece {wow!}
A: Hi Eve!

Typically, this is a great party look.  But, there is a way to pull it off at school- tastefully.  The rule of thumb for this is to balance skin exposure.  Since you're going "all-out" below the skirt line you must cover it up at top- especially since you're wearing this to school. 

Wear a jacket, cardigan or light-weight loose sweater.  Choose heels that are 2"-3" maximum- and no higher.  Heel height is imporant because you'll want to walk comfortably around campus while looking day-time appropriate! I hope that answers your question!

Thank you for writing in, Eve! If you have a question for me to answer next week, please email me at info(at)thefashionistacoach(dot)com.    

Your Fashion Coach

Monday, June 27, 2011

Adam Glassman's 7 Rules for Wearing White Right

Hi Fashionista!  I came across this fabulous article from Adam Glassman's 7 Rules for Wearing White Right in O Magazine.  Since I consider Adam Glassman (O Magazine's Creative Director) a fashion genius (and super inspirational!), I thought we could benefit from his fabulous advice on how to wear a hot trend perfectly.  Who doesn't want access to that kind of information? Read on for Adam Glassman's words of wisdom!
(ONE) Always match your underwear and bra to your skin tone. Leave lace, printed, and white underpinnings at home.

(TWO) When shopping, put your hand behind the fabric to check its transparency. You might even ask the salesperson to let you take an item outside into the daylight.

(THREE) A white dress shirt is always in style. You don't need to spend a lot for nice ones, but replace them seasonally—they have a tendency to yellow.

(FOUR) In the office, stick to sturdier, thicker fabrics (tropical wool; crepe). They look more professional than flimsier ones, like linen.

(FIVE) Unless you're a nurse, avoid white shoes. Match your skin color, or choose metallics or brights.

(SIX) Apply perfume before getting dressed (to prevent staining); makeup after (to avoid smudging when pulling on clothes).

(SEVEN) For the occasional spill, use Goo Gone Mess-Free Pen ($4.50) or a Tide To Go Instant Stain Remover Pen ($9 for three), which you can carry in your bag.

I loved "Rule 5" the most because I ordered all-white sandals from Victoria's Secret and I felt really funny wearing them!  Similiar effect of over-bleaching your teeth- lol! Which rule from Adam Glassman's 7 Rules for Wearing White Right did you find most helpful?  Feel free to share your thoughts below! Wishing you a fabulous day, Fashionista!

Your Fashion Coach  

Photo courtesy of

Friday, June 24, 2011

{Giveaway!} Fashion Wardrobe Makeover

Bonjour Fashionista!   I've been working like crazy on my online fashion styling program.  While I was putting the last bits of details in place I thought of you.  Check out the photo to the left.  Does your life look like this?  Maybe this is a normal Monday morning for you? Or a typical Friday night- just before a date? You open your closet doors, throw everything on the floor and feel defeated. Why? Because you have a closet full of clothes and nothing to wear! 
In honor of my "Coming-Out-Party" I am giving you the opportunity to win a free fashion wardrobe makeover with me!  This is totally brand new and I wanted you to be the first to benefit from this!  If you're tired of your life being like or similiar to the girl pictured to the left, then you're in for a SWEET opportunity!   Let me help you get your closet under control and unleash your inner-Fashionista!  Read below for all the details!

What does this Fashion Makeover entail, exactly?

- Two 90 minute Sessions w/me via phone and webcam

- Examining your current "look" and wardrobe

- Learning how to re-style your current apparel for new looks

- Outline shopping priorities based on your budget, lifestyle, and shape

- Note: Winner must own a digital camera, webcam and a Skype account.  If you have a webcam and need a Skype account, please visit to sign up for a FREE account.

Here is how you Enter...

Complete EVERY step below & post your answers in the comment box below.  For example: "I joined your Facebook page and posted a comment.  I am now following you on Twitter.  I am now following your blog. I could benefit from a closet makeover because of x y and z.  It's hard to find pants in my size."  Thank you, Fashionista!

Here are the steps....
a. "Like" The Fashionista Coach on Facebook and post a "Hello" note on the wall! (If you've already "like-d" The Fashionista Coach on Facebook, post a "Hello" note on the wall to fulfill this step. :)

b. Follow me on Twitter!

c.  Follow my blog!  On the homepage (to the right- under "Fashionistas")  click "Follow"

d.  Post a comment below letting me know.....

1. You've fulfilled the steps above 

2. Explain why you could benefit from a closet makeover.  Maybe you are single and looking for the love of your life?  Are you changing careers?  Are you newly married? 

3. Share your greatest fashion challenge.  Is it hard to put outfits together for work/date/weekend?  Is it hard to shop within your budget? Is it hard to pull off a certain look because of body shape challenges?

-DEADLINE for ALL ENTRIES is Thursday, July 7th at 11:59 pm PST 2:59am EST

  I can't wait to give you a Fashion wardrobe makeover!
I wish you the best of luck, Fashionista!

Your Fashion Coach

Thursday, June 23, 2011

Q & A Fashionable Thursday

Q: What is the one must-have beauty or clothing piece for the summer?

- Beehive Outlets (Retailer)

A: Hi Beehive!
Thank you for your question!  The most important staples for beauty and fashion this Summer are The 3 S's.....Swimsuit, Sunglasses, & Sunscreen....(I added a little bonus in there. ;)

Summer is the time to be outdoors and on vacation.  And, what do we do most during this time? Swim! Swimming requires a fashionable swimsuit, fashionable sunglasses and sunscreen! I highly recommend Elta Sunscreen as they are chemical-free, tinted, and waterproof!

Thank you for your question!

If you have a fashion dilemma or question, please email me at Info(at)TheFashionistaCoach(dot)com or ask in the comment box below!

Your Fashion Coach

Photo courtesy of

Wednesday, June 22, 2011

Follow the Journey of a Shoe Designer: Week Six

Hi Fashionista! Welcome back to Follow the Journey of a Shoe Designer: Week Six!  We're checking in with our shoe designer to see how the tradeshow in NYC went!  Keep reading on for the details. 

Hey Fashionista! Thanks for joining me today and thank you for the good luck wishes!  I really appreciate your support.  Well, the Sales Team packed up and presented my shoes to other buyers at the Tradeshow in New York City.  We received several orders and lots of feedback.  What do I mean by feedback? Well, buyers have the ability to ask for minor changes to the shoes as they're placing their order.  What does that mean to a shoe designer? It means that I must go back to the drawing board, take there information in, and apply it to my existing shoe designs. 

This can hurt a little bit, because of the hardwork I put into my designs.  Sometimes it's hard to seperate emotions and feedback because as a shoe designer, you become emotionally invested in your unique ideas and passion.  However, if we go back to Week Four's post, we'll remember that we must have thick skin and be open to feedback from peers, colleagues and bosses.  It's always wise to use constructive criticism from an industry professional  (who has more experience than us) and use it to improve our craft.  It's a very good thing to always improve and evolve. Otherwise, we stay stuck and don't excel.  Kind of like life...we must always improve and evolve.

Now, I'm going to take this feedback and apply it to becoming a better designer who creates even better shoes for the marketplace.   If there's anything to learn from this experience, it is this: never fear failure- or feedback. It just makes you a better person overall.  Thank you for reading this week's post! I look forward to hearing your feedback, Fashionista! 

So what did you think about this week's "Follow the Journey of a Shoe Designer: Week Six"? Inspirational? Helpful? Surprising? We'd love for you to share!  Thank you to our shoe designer for sharing her candid experience with us and wish her lots of luck on her new designs! 

Your Fashion Coach

Monday, June 20, 2011

Shopping & Style Guide for Summer Dresses

Hello Fashionista! I've been shopping around for dresses to rock this Summer.  As I was searching up and down the online aisles, I realized there isn't just one type of dress to go for this Summer, there are many!  So, I want you to try something different: Give your Little Black Dress a REST this Summer and switch it up! Here's your new shopping and style guide for Summer dresses!

1. Maxi Dress
It's A Long Story Dress

This dress is perfect for the weekend.
Daytime or Night time
Cocktail Party on the Beach
Vacation in The Bahamas or Palm Springs ;)
Drinks with the Girls
Large Chunky Bracelets
Gladiator Sandals
Chunky Necklaces

2. Sundress
Knit Dress with Ruffle Trim
Orig. $49.50
Perfect for...
Picnics in the park
Wine-Tasting with girls on a Saturday
Walk on the Beach
A Day of Shopping
Lunching with the Girls (or your Sweetie)
White Ribbon & Floral Belt
Gladiator Sandals
Flats (with a peep toe!)

3. The Little White Dress
(instead of The Little Black Dress)
Tipped Flutter Sleeve Dress

Perfect for....
Cocktail Parties on the Terrace (even work-related!)
Office Happy Hour
(Just wear more black accessories to avoid competing w/the Bride!)
Engagement Party
Anniversary Party
Dine at an Upscale Restaurant
Evening Birthday Party

4. Vintage Dress
Orig. $44.50!

Perfect for...
First Dates
Baby Shower
Birthday Party
Day Date (outdoors)
Gladiator Sandals
Delicate jewelry

5. Retro Dress
Orig. $44.50

Perfect for...
Graduation Parties
First Date
Birthday Party
Baby Showers
Dinner Party
Wine Tasting
Semi-Casual Cocktail Party
Solid Color Accessories
(preferably RED!)

6. Beach Dress
Orig. $48 <----Wowza!

Perfect for...
Beach Bonfires
Camping on the shore
Going to the Beach!
Vacationing at a Beach Town
Bikini Cover Up
No Accessories Needed...except, maybe, a beach hat :)

Print your Shopping & Style Guide for Summer Dresses to ensure you get one or two of these types of dresses!  I promise you'll start wowing your friends and family- even your Sweetie, just by amping up your Summer dresses! Happy Summer, Fashionista!
Until next time...
Stay Fabulous!

Your Fashion Coach

Friday, June 17, 2011

Happy Weekend to You & Me!

Happy Friday Fashionista! 

I've got a NEW email address! Woohoo!
Got a pen?
Okay write this down real quick...
It feels GOOD to be official now hehe!  :0)

Email me anytime with questions or just to say "HEY!" I love hearing from you... 

Wishing you a speedy day to start your weekend. It's almost time! Happy Weekend to You (& Me!)

Your Fashion Coach

P.S. Here's a little fun Summer quote for you to enjoy...
"i want warm summer nights, to lie in a hammock, staring at the stars, telling you stories. I want to dip my toes in the water, to dangle my feet off the edge of the dock and sit leaning forward, looking at you, laughing till our stomachs hurt, that’s the summer I’ve always dreamt about."

Thursday, June 16, 2011

Q & A Fashionable Thursday!

Q: Hi Fashionista Coach,

The weather is warming up and I want to wear strapless dresses and tube tops.  But the problem are my shoulders.  They are so big! I know this sounds weird, but how can I make them smaller?

Thanks for your help.


A: Hi Jenny!

Thank you for asking this question! First off, you are not alone in this.  Many women have this fashion challenge (including myself!) and have had success.  So here is what I suggest for you:  Wear a strapless top or dress in one of two ways.... 1) With large print and solid color accessories.  2) Or wear a solid color tube top or dress with a long beaded necklace. 

The reason I suggest these two options is because this will draw attention away from your shoulders and on the top/dress.  Adding a long necklace, also draws attention to your top and away from your shoulders. 

If you find yourself still feeling uncomfortable, wear a lightweight wrap or cardigan.  That works like a charm! 

Thank you for the question, Jenny!

If you have a fashion dilemma or question, please email me at info(at)TheFashionistaCoach(dot)com or ask in the comment box below!

Your Fashion Coach

Photo courtesy of and

Tuesday, June 14, 2011

Follow the Journey of a Shoe Designer: Week Five

Welcome back, Fashionista! It's time for Follow the Journey of a Shoe Designer: Week Five!  Today our shoe designer will discuss another fork in the road that can sometimes feel like a setback in the shoe designing process.  Read below to see how our shoe designer uses this road block for her success!  If you're wondering what this series is all about, please visit my first post to get up to speed! 

Hey Fashionista! What is happening? I'm so glad to be here with you for another round of shoe talk.  Originally, I was going to talk to you about what happened at the trade show, but I don't have all the details yet.  So, instead I will discuss a very important detail that every shoe designer must face in their career: rejection.

It takes about five styles or more to create a line of shoes.  However, not all styles will be chosen.  As in any creative field, you've gotta get used to some of your designs being rejected.  Now, I know it's easier said than done, but believe me, there are some times good reason why the company doesn't think it will work. Most times it has to do with merchandising.  Maybe, another line of shoes has a similiar color, pattern or style.  Which means the shoe may not sell well- which is a valid point to consider.  In that case, I reconsider my design at that point.

Or, there are times when you've gotta stand up for what you believe in ---even if it goes against the crowd.  If your gut is saying "this will work!" and it won't stop until you listen to it, by all means say something!  Will you always get your way when standing against the crowd? Not always, however, as a shoe designer you do have a large influence on the direction of your shoe line.  If you think something will work,  don't be afraid to speak your mind and own your voice, Fashionista. 

Such a great message, Fashionista! Bravo to our shoe designer for being a strong and passionate designer! We hope you enjoyed this week's Follow the Journey of a Shoe Designer: Week Five.  Stay tuned next week as we find out how our shoe designer's shoes did at the Tradeshow in NYC!  We invite you to leave a comment below to say hey! or ask a question. 

Your Fashion Coach

Monday, June 13, 2011

How to Make Your Swimsuit Last

Hey Fashionista! I mo-zied around the internet yesterday to find the best tips on how to make your swimsuit last all Summer long!  Actually, let me scratch that statement. Even if you didn't follow these tips I'm about to share with you, your swimsuit would most likely last for a couple of summers. But, if you want your swimsuit to last 10 years or longer, follow these tips below. It's the best advice I found for you and you can start using it this weekend! Enjoy :)

1 Hand Wash Your Swimsuit After Every Use.
Never, ever wash your swimsuit in the washing machine.  I repeat. Never ever wash your swimsuit in the washing machine!  Instead, gently hand wash your suit in the bathroom sink and hang it up in your shower (or on shower door).  The reason why the washing machine is a bad idea is because the machine will breakdown the lycra fibers and ruin the bra cups (that are sewn into the swimsuit). Special swimsuit cleaners are available- and highly recommended to ensure the suit lasts all Summer and removes chlorine and salt water. Plain water alone cannot do the job.

2. Never Dry Your Swimsuit in the Sun or in a Dryer.
The sun and the dryer are both hard on the lycra and spandex in your swim suit. The sun will speed fading and both will cause the breakdown of the elastic quality of your swimwear.

3. Change Swimsuits
Try and give your swimsuits at least 24 hours to dry before reusing. The lycra/spandex is a memory yarn. The swimsuit needs  24 hours to go back to its original shape.

4. Be careful where you sit, lay, and lean
Pool sides and many decks are rough so you don't slip. It may not feel rough to the touch but your swimsuit will find it rough. It will run and pick the bottom of your suit or the front (if you're leaning over the edge). Take the extra second to sit or lay on a towel. Your bathing suit will last longer and you'll be happier.

5. Sunbath Before You Swim!
Do your sunbathing before you swim. The combination of sun and chemicals from the water makes your swimsuit wear out quicker. If swimming first is what you prefer change into a dry swimsuit to sunbathe in.

6. Hot Tub Warning!
Hot tubs are extremely hard on swimsuits and will destroy them quickly. The Bromine and extreme heat will fade and stretch your swimsuit faster than anything else. When you're hanging out in the hot tub alone wear an old swimsuit.  Be sure to clean it by thoroughly rinsing it so all of the chemicals wash out of your swimsuit. If you're hot tub-bing with a group of friends (and must look your best!) immediately wash your swimsuit as soon as you're out of the hot tub.

The only suits that have a chance of surviving the hot tub are 100% polyester swimsuits or chlorine resistant swimwear.

Pretty interesting information! I have to admit I was doing it all wrong! ;)  Are any of these tips new for you, like they were for me?  If so, let me know by leaving a comment below!  Or do you have your own tips to share that did not make it on this list? We would love to hear all about it! Thank you for stopping by, Fashionista! See you next time. :)

Your Fashion Coach

Thursday, June 9, 2011

Q & A Thursday: Short Dilemma

Hey Fashionista! Q&A Thursday is a brand new series to The Fashionista Coach.  Basically, I'm taking your fashion questions and dilemmas and answering them!  If you have a fashion challenge, please email me info(at)TheFashionistaCoach(dot)com.  Without further adue, let's take at look at our first Q&A!

Q: Hi Fashionista Coach!
I am having trouble finding the right shorts for my figure.  I am petite/short and always feel like I'm drowning in my shorts.  What should I look for when I'm shopping for Summer shorts?


A: Hi Shorty!
High-five! I'm right there with ya!  I totally understand that you want to look feminine and mature instead of kid-like.  Here's what I suggest for you.  Find shorts that have less length- aka "short-shorts."  Now, I know this sounds like I'm sending you to hoochie-mama-ville, but trust me when I say you won't.  The reason why us petite gals need short-shorts is because the extra inches of exposed skin actually makes our legs appear LONGER. Want even more length?  Wear shorts with vertical stripes.  Vertical blue and white stripes are nautical- and the nautical trend is very hip for Summer!  Try these striped linen blend shorts from Forever21 for only $17.80!  Stay Fabulous, shorty!

Your Fashion Coach

Tuesday, June 7, 2011

Follow the Journey of a Shoe Designer: Week Four

We're back for another Follow the Journey of a Shoe Designer: Week Four!  Last week our Shoe Designer introduced us to an Inspiration Board...and why it's important for shoe development.  This week, our Shoe Designer is going to fill us in on how her presentation went!  To read Week Three's post, just click the title!  Now for our shoe designer.....take it away!

Hi Again, Fashionista!  What a week! My presentation was last week and I had loads to do! Let me back up a few steps and explain the purpose of this presentation.  In a shoe designer's career, you must work as a team- beyond your immediate design team- to make your shoe line a success with major retailers and the end consumer, like you.  So, meeting with the company was necessary in order to educate the sales team (in particular) on where the ideas came from and what it is comparable to in the market place now.  

In order to effectively faciliate this information to them, I had to gather my materials, samples, and trend information to give them a clear picture of what information they will convey to major retailers- when selling my shoes.   In order to be fully prepared for this meeting, I had to make sure the sample got here on time.  What's a shoe presentation without samples of shoes, right?  Then, I had to find out which samples were still in the making.  The shoes that were still in the making needed a special computer aided design to show the material and color in detail.  It's a good representation of the shoe for the meeting even when it's still in the manufacturer's facility. 

The meeting went okay.  I say "okay" because the sales team were questioning if the market was already too saturated with the type of shoes I am designing.  When I say "the market is too saturated" that means that there are lots of shoes in the same style already being sold.  This is not an "ideal reaction" to receive from the sales team, however it's very good feedback. It is important for me to find additional ways to put a unique "spin" on a popular shoe, which will set me apart from the competition. 

In conclusion, we discussed the pro's and con's of my design plan.  With some adjustments, my sales team will be on board because now they know how my shoe line will compare to others.  Which, in turn, makes my shoe line more favorable for retailers to purchase at the upcoming tradeshow (today!)!  So, for now, I'm going to wait for the rest of my samples to arrive from the manufacturer and hope and pray my shoe line does well today at the tradeshow in NYC! (Keep your fingers crossed!)

Wow, I am so intrigued by how much goes into the meetings! How about you fashionista?  As always, we love hearing your comments and feedback in the comments section below!  I hope you enjoyed this week: Follow the Journey of a Shoe Designer: Week Four! See you next week!

Your Fashion Coach

Monday, June 6, 2011

Maximize Your Maxi Dress

Hi Fashionista! Have you bought a maxi dress yet?  I've got to say you'll want to add a maxi dress to your summer wardrobe.  Why?  Well, for one thing, it's super flattering on all figures; they're available in a variety of prints, colors, and styles.  Accessories make this outfit more fabulous than a Mai Tai on a Summer's day....or, maybe JUST as GOOD! LOL Here are the best possible ways (I have tried and recommend) to maximize your maxi dress! And...WARNING....these suggestions do not discriminate on budgets, dress size, or social life.  There is something for EVERYBODY! 

Maxi Dress Style Guide!

Diane von Furstenberg strapless dress
$376 -

Antik Batik brown sandals
184 EUR -

LK Designs gold jewelry
95 EUR -

John Lewis green belt
15 GBP -

Bracelets like, bangles, (chunky and beaded is even more fabulous!) work best with a bohemian maxi dress. 

Delicate bracelets work best with soft colored dresses with minimal to no pattern on the maxi dress.  It enhances the minimalist and somewhat romantic undertone to the overall look.

Earrings are like candy to this outfit.  In fact, the bigger the earrings the sweeter you'll look! Hoops and chandelier earrings in exotic metallic colors and rich coral tones are delicious with a maxi dress! So...try this accessory first...and it might be all you need! ;)

Elaborate necklaces also work well if the neckline is low or if your maxi dress is strapless.  There is more real estate on your decellote to display massive (yet, stunning!) jewelry pieces like these.

Loong Beaded Necklaces are the safest bet.  You can easily dazzle with a printed or solid maxi dress.  If you're ever in doubt what to use with your maxi dress, choose a long beaded necklace.  It's hip and trendy and adds a little flair for daytime or night time look.

Scarves are fabulous if you're looking to make a preppy statement.  They also have a hidden night time feature.  Say you're out with a cutie and it gets a little chilly sipping cocktails on the patio at a restaurant, you can always use your scarf to cover your shoulders and wrap around ya! (I've done this many times and love the dual fashion function! ;)

Belts (large and skinny!) work wonders for the maxi dress. It defines your waistline, or adds sophistication, say if you're wearing a maxi dress to the office.  There are endless amounts of belt styles, colors and sizes- in all price ranges (I bought one for $3 once!) so it's really easy to incorporate a belt with your maxi dress.

A Blazer works for work! Sophistication is key in this scenario, so add a blazer to your maxi dress (and perhaps a belt too!) to maximize your maxi dress beyond weekend time.

Cardigans are essential. End. of. story. Maximizing your maxi dress truly counts when you mix a carigan with your maxi dresss.  I am such a fan of pairing cardigans and maxi dresses because there are countless colors, styles, prints, and patterns. 

You can maximize your maxi dress just by wearing different accesories with your preferred style of maxi dress.    The pattern and print of your maxi dress will guide you to the best type of accessory to choose., in addition to the type of event you're wearing your maxi dress to!  Feel free to leave a comment in the box below to tell me what you like about your maxi dress.  I hope you have a fabulous week, Fashionista!
Your Fashion Coach

Wednesday, June 1, 2011

Follow the Journey of a Shoe Designer: Week Three

Hello again, Fashionista! So glad you're back for "Follow the Journey of a Shoe Designer: Week Three!" Our shoe designer is showing us more details behind her shoe line, so get ready to read what she's up to this week. If you're new to this series, check out my first post Follow the Journey of a Shoe Designer for more information. Enjoy!

Hey Fashionista!
It's me, again! Thank you for being here to check out my crazy shoe-designing-life!
It really means a lot to me. :)
So, last week I shared the importance of a material board and discussed swatches.
But this week, I wanted to talk about an Inspiration Board. 
The picture above is a small snippet of what my inspiration board looks like right now.
Normally, you would think an inspiration board would be created in the beginning- before I started dreaming up a shoe line. But it's actually not the case.
An inspiration board is used in the middle of the shoe designing process as a way to see if I am on target with the current trends.  In this case, I came across a fantastic piece in a mainstream magazine featuring shoes that are on-trend with my shoe line.
This is a good thing!
Because this proves to the company (and my sales team) that we will be highly competitive in the shoe market.  So, magazine pieces like these help my shoe line gain sales momentum for my sales team to successfully solicit my shoes to major retailers.
Make sense?
As always, feel free to ask me a question in the comment section below (we love those!) or post a question on The Fashionista Coach's Facebook Fan Page.
Amanda and I will be sure to answer as quickly as possible!
Stay tuned for next week's post....I'm presenting my shoe line this week to the sales team.
Wish me luck!

Good Luck to our Shoe Designer on her meeting this week! I'm sure she'll do great!
I hope you enjoyed this week's Follow the Journey of a Shoe Designer: Week Three.  As always, leave us a comment or share this with your friends! See you next week!

Your Fashion Coach
Related Posts Plugin for WordPress, Blogger...